An idiothetic analysis of consumer decision making

James Jaccard, G. Wood

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)

Original languageEnglish (US)
Title of host publicationPerspectives on methodology in consumer research
EditorsD. Brinberg, R. Lutz
Place of PublicationNew York
PublisherSpringer-Verlag
StatePublished - 1986

Cite this

Jaccard, J., & Wood, G. (1986). An idiothetic analysis of consumer decision making. In D. Brinberg, & R. Lutz (Eds.), Perspectives on methodology in consumer research New York: Springer-Verlag.

An idiothetic analysis of consumer decision making. / Jaccard, James; Wood, G.

Perspectives on methodology in consumer research. ed. / D. Brinberg; R. Lutz. New York : Springer-Verlag, 1986.

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)

Jaccard, J & Wood, G 1986, An idiothetic analysis of consumer decision making. in D Brinberg & R Lutz (eds), Perspectives on methodology in consumer research. Springer-Verlag, New York.
Jaccard J, Wood G. An idiothetic analysis of consumer decision making. In Brinberg D, Lutz R, editors, Perspectives on methodology in consumer research. New York: Springer-Verlag. 1986
Jaccard, James ; Wood, G. / An idiothetic analysis of consumer decision making. Perspectives on methodology in consumer research. editor / D. Brinberg ; R. Lutz. New York : Springer-Verlag, 1986.
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